JAILHOUSE FROCK

Emma came to us with the gem of an idea of launching a brand new sassy business online and in store. She needed a brand and strategy that was going to live up to the vision that she had been dreaming about since a little girl.

It was crystal clear from the start, talking with Emma at her Blueprint, that Jailhouse Frock had SO much potential to be the ‘bad girl’ talk of the town... as long as she had the right tools to bring it to life!